NBPA: 450 Connect with Rolls Royce North America
In partnership with Rolls Royce North America, this highly curated event named 450 Connect: Driving Business provided a unique experience to members of the NBPA to meet with executives from Rolls Royce North America including Martin Fritsches, President & CEO of Rolls-Royce Motor Cars North America. At a sprawling estate on the outskirts of las vegas players were able to explore and test drive a range of models from Rolls Royce and also participate in their bespoke customization experience. I led the creative development from ideation to execution, including location sourcing and spatial planning.
